BPRI Group

BPRI’s Political opinion panel (POP)

Established in 1987, POP now consists of 160 MPs selected to represent the House in terms of party, geography, majority, gender and length of service.

Panelists are invited to participate in surveys four times per year and ‘top-line’ results are available five weeks after commencement of fieldwork.

This is a syndicated service, tailored to meet the specific needs of each individual client. The Panel provides insight into prevalent political thought regarding perceptions of corporates, campaign planning, topical and long-term tracking issues, as well as providing significant scope to generate news. To date, POP insights have appeared in The FT, The Evening Standard, The Independent, Public Affairs Newsletter and PR Week.

For further information about the BPRI Political Opinion Panel, please email your enquiry to POP@bprigroup.com.

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